Glenn Gibson's path to Yellow Brick Road included stops in operations, sales and marketing
Glenn Gibson's path to Yellow Brick Road included stops in operations, sales and marketing
1985 - STARTS A CAREER IN FINANCE
Straight out of high school, Gibson worked as a batch clerk for NAB in Toongabbie, where he encoded, sorted and balanced the cheques the bank received each day.
1999 - TAKES ON CEO ROLE
As the CEO of Security Credit and Union, Gibson quickly discovered the importance of backing himself and his decision-making skills. He also discovered what it takes to build a strong working relationship with regulators.
2002 - FROM CEO TO DIRECTOR
Gibson expanded his knowledge in wholesale lending, white labelling and securitisation as director for wholesale at Resimac. The lessons he learned there have been invaluable throughout his career. “The role was both educational and thoroughly enjoyable.”
2004 - MARKETS A NEW FRANCHISE
Joining the ANZ Mobile Lending team on the same day as the very first franchisees, Gibson took on the responsibility of developing and delivering both the sales support model and marketing initiatives for the business. Growing the support structure of a brand-new franchised business and recruiting talent at the same time was both challenging and rewarding. “I was very proud that at the same time, I developed the initial print, radio and television marketing campaign for the business.”
“My career has been a combination of two halves. The first half was running credit, operations and risk business functions, while the second half has been running sales and marketing functions – a unique blend of experiences, considering the different personalities you normally need to do these different functions"
2010 - RISING FROM THE FINANCIAL CRISIS
Gibson moved to AMP, where he was tasked with re-establishing the bank’s presence in the third-party space just as it was coming out of the GFC. During his eight-year tenure at AMP, the bank accomplished an incredible number of achievements, particularly in the broker space. “The numerous awards we received at both the bank and individual BDM levels were particularly pleasing because they refl ected our growth and standing in the market.”
2018 - BUILDING BRICK BY BRICK
With a network of more than 120 franchisees covering both lending and advice services across all states, Yellow Brick Road is set to become a larger player in the advice and broking markets. “I joined Yellow Brick Road in April, and my primary responsibility is to grow and develop its retail branch network. I’m excited about the opportunities the YBR brand will deliver. I look forward to cementing our reputation in the marketplace as a fullservice advice business.”
